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Alshaya announces winners of first ever PRIVILEGES CLUB Super Draw

Nine winners receive prizes worth over KD 60,000

Kuwait, 18 August 2016: Nine lucky customers won prizes worth more than KD 60,000 this month as Alshaya announced the winners of its first quarterly PRIVILEGES CLUB Super Draw. Entry to the draw forms part of a wider range of features and benefits for members of Alshaya's innovative loyalty programme.

The first quarterly Super Draw saw one winner receive the top prize of KD15,000, with three further winners of KD 7,500 each, and five winners of KD 5,000 each, all payable in Alshaya Gift Cards. The draw was made in the presence of a representative of the Ministry of Commerce.

PRIVILEGES CLUB Super Draw
Kholoud Alonani, with her brother Mohammed, receives her cheque in a presentation ceremony at Grand Avenue

PRIVILEGES CLUB, which was launched in March 2016, gives Alshaya's customers automatic entry into monthly and quarterly prize draws, and access to a range of personalised shopping, dining and lifestyle experiences, including priority notification of promotions and sales for their favourite brands.

Members earn one prize draw entry into the Monthly Draw for every 5KD they spend at any of Alshaya's stores, cafes and restaurants. Each month, 20 members win prizes worth KD 11,000. Customers who spend more than KD1,000 per quarter qualify for the Super Draw. The next Super Draw winners will be announced in October, based on their spending in June, July and August.

Alshaya's 70 retail and dining brands include Starbucks, H&M, Mothercare, Debenhams, Victoria's Secret, Harvey Nichols, M.A.C., Bath & Body Works, P.F. Chang's, The Cheesecake Factory, Boots, Pottery Barn and KidZania. Starbucks customers who are members of My Starbucks Rewards can earn entries into the prize draws if their MSR registered phone number is the same as their PRIVILEGES CLUB number.

PRIVILEGES CLUB Super Draw
Super Draw winner Faisal Sulaiman (right) receives his cheque from Johnny Morris of Alshaya at a presentation ceremony at Grand Avenue

"We love to welcome customers into our stores on a frequent basis and we created PRIVILEGES CLUB so we could express our thanks for their loyalty," said Johnny Morris, Director of CRM and Digital at M.H. Alshaya Co. "Through our monthly draws, we have already distributed over 120 prizes to winners. Now, with the announcement of winners for our first Super Draw, we have added a further exciting new element to PRIVILEGES CLUB."

PRIVILEGES CLUB is open to everyone in Kuwait. It is quick and easy to join, and members can use a mobile app to follow their favourite brands, track their benefits and access their rewards more easily. Joining is as simple as downloading the PRIVILEGES CLUB app from the App Store or Google Play, or signing up in-store.

Details of all Alshaya's brands, plus monthly and quarterly winners are published on the PRIVILEGES CLUB app and on www.alshaya.com/Privilegesclub. Customers can also connect with the programme on www.facebook.com/ThePrivilegesClub/ and www.instagram.com/theprivilegesclub/.