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Aerie opens its first store in the Middle East in Kuwait
25
Apr
2021
Ready to get REAL? Aerie by American Eagle, which is operated by Alshaya Group in MENA, has opened its first stand-alone store in MENA at The Mall - The Avenues, Kuwait.
Aerie is one of the fastest-growing specialty brands in the apparel industry and creates the most comfortable loungewear, activewear, apparel, trend-right intimates, and swimwear. The collection is made with love and reflects the confident spirit of the Aerie woman.
The welcoming store experience offers the softest apparel, sweat-ready activewear, cozy loungewear, beautiful intimates, and the chicest swimwear—all designed to make females feel good about who they are, inside and out.
Aerie stopped photographic retouching of models in 2014 to celebrate REAL beauty in all its various forms. Since then, the #AerieREAL mission has changed women's lives worldwide by challenging the fashion industry's ideas of beauty and promoting self-empowerment, body positivity, diversity, and inclusion.
Alshaya Group is a dynamic family-owned enterprise, first established in Kuwait in 1890. With a consistent record of growth and innovation, Alshaya Group is one of the world's leading brand franchise operators, offering an unparalleled choice of well-loved international brands to customers.
Alshaya Group's portfolio extends across MENA, Türkiye and Europe, with thousands of stores, cafes, restaurants and leisure destinations, as well as a growing online and digital business.
Operating in multiple sectors including Apparel, Food, Health & Beauty, Pharmacy, Home Furnishings and Leisure & Entertainment, Alshaya Group colleagues are united by a commitment to authentically deliver great customer service and brand experiences.
Fresh, modern and relevant, Alshaya's constantly evolving portfolio reflects the choices and lifestyle of its customers. From flagship stores and restaurants in prestige malls, through to local coffee shops, drive-thrus and online, Alshaya Group brings customers the brands they love in the places they want to be. Brands such as Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang's, The Cheesecake Factory, The Body Shop, M.A.C, Victoria's Secret, Boots, Pottery Barn and KidZania.